American Airlines Cargo is deploying IBS Software’s iPartner Customer solution to integrate the WebCargo digital marketplace into its operations.

The iPartner Customer platform is equipped with out-of-the-box APIs offering faster integration of airline cargo sales and distribution offers.

Deploying the platform means American Airlines Cargo can take advantage of the opportunities WebCargo offers.

Real-time data exchange lets American Airlines Cargo to define and better control its distribution strategy with features including smart filters and configurable business rules.

Roger Samways, Vice President Commercial for American Airlines Cargo, says, “Working with IBS Software on our integration with WebCargo enables us to provide our customers with an enhanced digital booking experience and access to the real-time rates and capacity that WebCargo offers, as well as expand our reach to new customers.”

Ashok Rajan, Head of Cargo and Logistics Solutions at IBS Software, adds, “Modernising the air cargo industry through digital technology is critical to its continued growth, and American Airlines Cargo is a trailblazer. We are thrilled to further our partnership with them with this exciting new venture as they continue their journey to transform the service and experience they provide customers.”