Digital distribution is a key strategic pillar of ITA Airways Cargo’s development plan, together with quality and sustainability, transforming processes, systems and culture.
Through digital connectivity, ITA says its offer provides customers with quality services quickly and with greater control over their shipments.
The Italian national carrier’s hub is at Rome Fiumicino Airport and it celebrated its first year of activity on 15 October.
From this autumn, freight forwarders will have access to ITA’s worldwide capacity, with digital booking delivering an optimised customer experience.
Moritz Claussen, Founder and Co-CEO of cargo.one, says, “We’re proud to contribute to the growth of ITA Airways Cargo by delivering its first digital sales channel - a vital step in its digital transformation journey. The airline is savvy to pursue a digital strategy with customer centricity at its core. Freight forwarders will benefit immediately from the efficiencies and competitiveness that booking ITA Airways Cargo digitally will now unlock.”