Digital enhancements and new products will be unveiled this year, and the Next Generation launch is accompanied by a new logo in the airline’s corporate colours.
Shifting to Next Generation, every Qatar Airways Cargo products has been allocated its own identifying colour, which are incorporated in the logo when the product is featured.
Guillaume Halleux, Chief Officer Cargo at Qatar Airways, says, “The future is in every decision we take – be it in technology, sustainability, diversity, the new generation of employees joining our company, our products and services, and how we approach our business in general. Every move we make has consequences, and we consciously endeavour to ensure that it yields the best results for our customers and the regions we serve.”
Saying that there has never been a better time to set new standards, Halleux continues, “We are shaping the air cargo industry of tomorrow – one that combines digital efficiencies with a unique, professional human touch. Next Generation has a clear vision to develop employees’ talents, to fully utilise digital potential, and to take a fresh, innovative approach to the business of air cargo.”
Qatar Airways Cargo’s website relaunch is a visible implementation of Next Generation, offering a better user experience, and more solutions and products are being developed under the Next Generation strategy.